Month October 2017
Archive for October 2017
Tourism Northern Ontario’s International Markets Initiative
TNO Executive Director, David MacLachlan, represented Northern Ontario on an International Sales Mission to Europe last month. Tourism Northern Ontario’s International Marketing program is a long-term initiative that involves working with the Ontario Tourism Marketing Partnership Corporation (OTMPC), sub-regional partners and operators in a joint effort to promote and sell Northern Ontario product to international buyers…
Keep readingVisitor Experience Strategy: Parks Canada gets rolling on new product development initiative.
This spring, Parks Canada initiated a Visitor Experience Strategy (VES) to help further define product development and marketing direction for the Lake Superior National Marine Conservation Area (NMCA) for the next three-five years. The VES will identify where infrastructure and investment should be placed to ensure a high level of visitor experiences while maintaining a…
Keep readingDesigning High-Yield Experiences to Showcase Northern Ontario's Unique Stories, Cuisine and Culture
Tourism Excellence North (TEN) is going to be on the road again with a series of innovative workshops this fall and winter in 13C. First up will be an Experiential Travel Training for Operators workshop in Terrace Bay October 30-November 1. This will be an interactive session for 12 tourism operators which will provide the…
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A Grassroots Plan: Superior Country embarks on a strategic planning journey
In partnership with Tourism Northern Ontario and NOHFC, Superior Country is aiming to take a grassroots approach to identifying industry needs and assessing ways to foster an organizational culture that is responsive and adaptive to change. With this in mind, a strategic planning workshop will take place during its upcoming AGM to seek input into…
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In Search of his Namesake Lake: A British adventurer had a mission in Greenstone
What would motivate someone to travel all the way from the United Kingdom to Greenstone? For Terry Hindson of Yorkshire, England, it was for a chance to dip his toes into “his” lake. With his wife Andrea preparing for a North American tour with her choir, Hindson decided to conduct an online search to see…
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