Building a Strong Tourism Industry in the North

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Destination Northern Ontario is the largest of 13 Regional Tourism Organizations (RTOs) funded by the Ontario Ministry of Tourism, Culture and Gaming. We coordinate, align, and invest in sub-regional programs and lead in identified pan-northern management functions.

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Product Development

Marketing

Workforce Development & Industry Training

Investment Attraction

Partnership Initiatives

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November 25-27th, 2025

We are thrilled to announce that the 2025 Northern Ontario Tourism Summit will be held in Thunder Bay, ON.
Stay tuned, as details will emerge soon.

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Destination Northern Ontario: Destination Master Plan

Northern Ontario is a vast landscape that is currently attracting $1.5B in tourism receipts annually. To grow tourism, while respecting communities within the region and the environment, it requires dedicated local engagement in order to develop the products that will attract incremental and diverse visitors and improve or enhance the lives of residents.
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2021 Northern Ontario Travel Intention Survey Results

17,132 respondents answered questions about travel to and within Northern Ontario.

DNO • Survey

Subject: Investment Attraction, Marketing, Product Development, Workforce Development

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The long-standing partnerships we’ve had with DNO have been so advantageous for our community.

By partnering with the Township of Schreiber to execute multiple bilingual community wayfinding programs, our community has been able to draw in more visitors and direct people to their planned and even spontaneous destinations within Schreiber.

Working with Destination Northern Ontario has also allowed us to leverage greater advertising and branding opportunities on programs and activities that the community looks at implementing.

Dominique Charbonneau, Community Economic Development Manager for Town of Schreiber.

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