Tag tourism

Investing in Northern Ontario’s Tourism Industry

Minister Lisa MacLeod, hit the road on a Northern Tour supporting tourism in Northern Ontario The COVID-19 pandemic has had an unforeseen and devastating impact on the Ontario tourism industry due to the resulting travel restrictions. In support of tourism in Northern Ontario, Lisa MacLeod, Minister of Heritage, Sport, Tourism and Cultural Industries, hit the…

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Destination Northern Ontario launches #DreamON campaign

MEDIA RELEASE FOR IMMEDIATE RELEASE 2020-05-26 DESTINATION NORTHERN ONTARIO LAUNCHES #DREAMON CAMPAIGN As demand for positive news skyrockets, “a place worth waiting for” campaign aims to deliver inspiring stories (Sault Ste. Marie) – As Northern Ontario’s tourism businesses are grappling with the global shutdown due to the COVID-19 pandemic, Destination Northern Ontario (DNO), announced the creation…

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Industry training program creating a ‘quality shift’ for Northern Tourism Operators

How Tourism Excellence North is creating growth opportunities for Bruce Bay Cottages and the tourism industry Pat Peterson had her reservations about introducing a new online booking platform into her and her husband Larry Peterson’s quaint northern resort in Bruce Mines, Ontario. Her experience with technology was limited and Bruce Bay Cottages & Lighthouse had been a successful…

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Occupancy Rate Trends Mean Opportunities in the North

Access to accommodations for travellers in the rural north could become more difficult to find due to a growing tourism industry and rising occupancy rates across the region. According to an article published by Destination Northern Ontario, rural occupancy rates and revenue generated for Northern Ontario accommodations have jumped 15 and 28 percent points year over…

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Cruising Industry to make a Splash in Northern Ontario

In Northern Ontario, there are select travel experiences that are the showpieces of our region. Angling on nearly untouched remote lakes for trophy fish, infinite trail systems for summer and winter sports, and snowfall that has snowmobilers migrating north annually are just a few. But soon, the north could be adding a new signature experience…

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Minimum Wage Increase in the North

Visit almost any tourism operation in Northern Ontario during the summer and chances are you’ll receive service from one or more hard-working students. The seasonality of tourism in the North is a perfect complement to most academic schedules creating a win-win for businesses seeking interim, lower-wage labour and for students looking to earn income for…

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The future of fishing: DNO Focused on Hooking New Anglers

If you were on any one of the many lakes or rivers in northern Ontario this past summer, you may have witnessed a new angler having their first fishing experience. This Canadian tradition may have been making a memory for a new Canadian, a couple on a weekend getaway, or for a family with children…

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Wayfinding Strategy to be a Key to Tourism Success in the North

Despite all the GPS technology available to travellers, there’s nothing like wayfinding signage to assure you of your destination. Or that you’re heading in the correct direction. It can also provide a sense of security. And for residents, signage can instill a sense of pride in the community and sometimes even raise their awareness as…

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