Unlock the Secrets of Successful Accommodations: Join the Best Practices Mission in Collingwood, Ontario
by sara | February 19, 2025
Are you ready to take your accommodation business to the next level? Whether you run a hotel, a cozy motel, or a lodge in Northern Ontario, this Best Practices Mission (BPM) trip is your opportunity to learn, connect, and grow!
This Best Practices Mission trip will take you behind the scenes for a deep dive into accommodation practices in the popular Collingwood, Ontario, area. Meet face-to-face with business owners and managers of small-scale operations to discuss all things accommodation and get insight into what makes their operations successful.
Imagine stepping behind the scenes of some of Ontario’s most talked-about accommodations. This immersive experience will give you exclusive access to successful business owners and managers in Collingwood, Ontario—a hotspot for innovative, guest-centric hospitality.
You’ll engage in meaningful discussions on everything that makes an accommodation business thrive, from first impressions to digital marketing, from practical renovations to making your property a sought-after year-round destination. Plus, you’ll leave with actionable strategies you can apply right away.
Key Learning Areas
- Mastering first impressions that wow your guests
- Meeting and exceeding consumer expectations
- The magic of branding and marketing
- Smart capital infrastructure investments
- Practical improvements and cost-effective upgrades
- Strategies for managing seasonal challenges
- The role of social media and digital presence
- Becoming a go-to destination in every season
- Succession planning for long-term success
- Simple yet powerful enhancements that set you apart and much more
Collingwood and the surrounding Bruce Grey Simcoe region have seen an accommodation renaissance! Traditional roadside motels and inns have been transformed into stylish, highly desirable retreats that draw in travelers from across the province and beyond.
During the trip, we’ll visit game-changing properties like:
- Somewhere Inn Collingwood
- Penny’s Motel in Thornbury
- The June Motel in Sauble Beach as featured in the Netflix series “Motel Makeover”.
These businesses have redefined what accommodations can be—and you’ll get firsthand insights into how they did it.
What’s on the Agenda?
- Exclusive presentations, panels, and peer-to-peer exchanges with successful business owners and operators
- On-site tourism experiences to view accommodations from a guest’s perspective
- Networking with Northern Ontario colleagues who share your passion
- Tangible takeaways you can implement right away to improve your business
This trip will be led by Chris Hughes, president and partner of BC Hughes Inc., an expert in destination development, marketing, and tourism management. Chris is passionate about the details that make a difference—customer service, signage, parking, washrooms, and more. Chris has been working with tourism businesses for over 25 years and brings practical, realistic insights that will leave you inspired and ready to take action.
Don’t miss your chance to be part of this game-changing tourism experience. Apply now by March 29th, 2025 and be inspired by the best in the industry.